Short Film

A short film draws in your audience and can creatively deliver an impactful message to tell your story.

Project brief.

To encourage safe driving, RACQ delivers a road safety program to thousands of students across Queensland through a live re-enactment of a road traffic accident. RACQ wanted a dramatised film equivalent of the presentation in order to reach more students in the outer reaches of Queensland where a live show may not be possible.

Strategy.

The project’s objective was to create a film that students would engage with, while still offering the dramatic intensity and realism that the live presentation delivered. This film is the second in a series of short films that RACQ has had produced to enhance their safe driving programs.

Project Client

RACQ

Video Solution Type

Short Film

Approx. Project Cost

$32,000.00 excl. GST