Brief & approach.
A boarder approach was needed to not only capture the New York inspired design of KOTO Morningside but the lifestyle of the surrounding suburb, appealing to a buyer/ owner demographic was the key objective for R&W Projects throughout this project, achieving pre-sales through marketing was essential.
Deliverables & strategy.
To reach the maximum amount of potential buyers this project was distributed across three areas, including theKOTO Morningside website, KOTO Morningside showroom and a shorter edition was distributed across social media platforms in the form of paid advertisements.
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Explainer videos that introduce your team and your business, allowing potential customers to connect with your business immediately.
Event filming and editing that can either overview and promote your event or capture the important proceedings for distribution.
Creative product promotional videos to introduce your product and brand, and get it noticed.
Creating unique media campaigns to generate brand reinforcement among established clients or target new audiences on media platforms.